change your status campaign

the client

Caprice is a company that designs, manufactures, and sells jewelry, diamonds, and gemstones.
the published
| Marketing campaign video ads
the project

The campaign invites you to dive into a world of emotions. A photo is like a small frame of a love story, in which the engagement/wedding ring becomes a symbol of a big change in life. Through a series of emotional Instagram photos, we will present the ring as a sign of a change in personal status, while presenting familiar everyday moments. Each photo will remind you of love, and will be an inspiration for women who celebrate their love.

the campaign ads